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Joe Calafiore CEO celebrates one year at the TAC 

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TAC sets bold plan to be the world's best - 2016 

The Transport Accident Commission has unveiled a bold new plan to lead the world in social insurance from its Geelong headquarters.

TAC chief executive officer Joe Calafiore today announced a new strategy to restore Victoria’s status as the global leader in road safety and to provide world-leading care for people hurt on the roads.

In unveiling the TAC 2020 Strategy, Mr Calafiore said the organisation’s success would be measured by reduced road trauma and improved client outcomes.

“It’s about putting the highest possible value on human life and saying we must do everything we can to keep Victorians safe and help those hurt on the roads to get their lives back on track,” Mr Calafiore said.

The TAC will benchmark itself against comparable social insurance schemes throughout the world as it works towards its mission to be the world’s leading social insurer.

Social insurers are responsible for preventing injuries, compensating people for injury-related losses and assisting with their rehabilitation.

A digital transformation to be delivered under the strategy will result in a faster and easier claims process for people hurt in transport accidents.

The TAC will also work to strengthen relationships with the health sector and is already working with trauma hospitals and Ambulance Victoria on initiatives to help its clients recover.

“TAC 2020 is an ambitious strategy but Victorians don’t deserve second best, especially when it comes to their safety and their recovery after an accident,” Mr Calafiore said.

In addition to road trauma reduction, the TAC 2020 strategy’s success will be assessed on client-focussed health measures including return to work rates and the extent to which clients can achieve set lifestyle objectives.

“Victorians have high expectations of the TAC and it is because of our people that I am confident that we will deliver for the community,” Mr Calafiore said.

Meet our new friend "Graham" a survivor on our congested and dangerous roads

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​Graham reaches millions as TAC vulnerability campaign goes global

The face of the Transport Accident Commission’s latest campaign has lit up screens around the globe as tens of millions tuned in to meet Graham and learn about human vulnerability on the roads.

Within hours of being introduced to the world at the State Library of Victoria last week, Graham – an interactive sculpture depicting what humans might look like if they had evolved to survive a crash – had captured the imagination of readers from Melbourne to Mumbai.

He quickly became a social media phenomenon and was one of the top-trending stories on Twitter and Facebook over his first weekend. He continues to make headlines in the world’s biggest newspapers and news sites, with articles appearing in publications including the New York Times, London’s Daily Mail, the Washington Post, BBC, CNN, India Today and Al Jazeera.

Less than a week after Graham’s reveal, the meetgraham.com.au website had attracted more than 10.4 million page views and some of Victoria’s biggest news websites reported unprecedented traffic as Victorians scrambled to learn more about him.

To produce Graham, the TAC collaborated with world-renowned Melbourne artist Patricia Piccinini, Royal Melbourne Hospital trauma surgeon Christian Kenfield and Monash University Accident Research Centre crash investigation expert Dr David Logan.

Trauma surgeon Christian Kenfield said he hopes Graham will help people to understand how vulnerable the human body is on the roads.

“On a nearly daily basis I see the devastating effects motor vehicle accidents have on the people involved and their family and friends, Mr Kenfield said.

“Almost every time I see or hear the helicopter land on the roof of the Royal Melbourne Hospital, it is someone coming from a car crash in regional Victoria”

TAC chief executive officer Joe Calafiore said Graham was designed to remind Victorians that their bodies are exposed to potentially fatal forces every time they use the roads.

“Graham and the concept of human vulnerability goes to the heart of everything we do in road safety,” Mr Calafiore said.

“People didn’t evolve to cope with the amount of force we are exposed to when something goes wrong on the roads and that’s why we need to be safer drivers, drive safer cars and build safer roads.”

Between now and Christmas, Graham will take the vulnerability message to every corner of the state on a regional roadshow of galleries, where visitors will be able to look beneath his skin using the latest digital technology and learn why he looks the way he does.

A school curriculum has been developed, enabling teachers to take Graham’s message back into the classroom where students will learn more about the physics at play on our roads.

“We recognise this campaign is very different to what people have come to expect in road safety education but we need to do things differently if we are to realise our vision of a future where no person is killed or badly hurt on our roads,” Mr Calafiore said.

“By making people confront the reality of their own vulnerability, Graham helps us to consider our own roles in road safety and how our own choices can protect us in the event of a mistake.”
Note: Joe Calafiore was promoted as CEO at the TAC on 3rd August 2015.         
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Cartalk Tip: Registration and licence renewals, car insurance, and identity fraud

Drivers must remember to renew their car registration when they expire each year.  It is easy to forget as we now don't have registration stickers on our cars.  If not paid each year, you may not be covered by your car insurer and the TAC.

Fines can be up to a $1000 and loss of demerit points if caught driving an unregistered vehicle or not having a current drivers licence.   Also check that your registration renewal, drivers licence renewal and your car insurance policy are going to your current postal address.   
​This will help avoid problems, time, (dealing with different government agencies), and cost in the future and minimise identity fraud if your mail is misplaced.  

Note: The TAC insurance charge forms part of your registration renewal notice, so It's important to be covered by TAC.


www.vicroads.vic.gov.au/registration      www.vicroads.vic.gov.au/licences      demerit point offences


Melbourne's long, hard road ahead: Freeway traffic on course to double in 20 years    Road toll statistics  

Contact TAC  (Local call)  1300 654 329  or  (Toll free outside Melbourne)  1800 332 556    [email protected]   


Head Office in Victoria: 60 Brougham St, Geelong VIC 3220   Mailing Address: PO Box 742 Geelong, VIC 3220   

Source: Permission from TAC Media in July 2016 to refer to their content and photos.        

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